Canvas 25 Miro | Agence UNEXPECTED

Canvas 25

UNEXPECTED

Miro called on UNEXPECTED to orchestrate <span style="color:#F9DE59;">Canvas 25 Paris: an immersive conference</span> dedicated to the future of AI-enhanced collaboration.

Participants

Paris

Conference

the norm

background

For the 2nd edition of Canvas 25 Paris, Miro wanted to bring together its users, customers and business leaders in order to Decoding new models of AI-enhanced collaboration.
Objectives:

create an inspiring experience for decision makers,

offer product immersion for advanced users,

bring together a community of innovators,

physically embody the theme: “When innovation meets collaboration.”

We had to imagine an event at once premium, fluid and deeply Miro, able to embody their vision:

collaboration
creativity
collective energy
The power of AI in organizations

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The spark

The Unexpected Idea

Canvas 25, when innovation meets collaboration

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Transforming a historic Parisian site into a Miro innovation hub

To illustrate the encounter between heritage and future, we have invested The Company 1837, an architectural setting where heritage meets modernity.
The place has become a Living canvas, entirely bathed in Miro yellow — warm, dynamic, immediately iconic.

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A 100% Miro Vibes staging

Immersive light scenography : ceiling rails, entrance, stairs, stage and lounge illuminated in Miro yellow for a coherent and energizing atmosphere.

Conference space transformed into a premium platform : stage, set-up speakers (sofa, armchairs, branded desk), LED wall, transition jingles...

Discreet but impactful branding : personalized napkins, branded tablecloths, feather cards, kakemonos, staff T-shirts, desk covers, entrance mats, floor stickers.